Is there a desirable commonality between the three different levels of transportation in sea, land and air? How much can the development of the car learn from it? At least in the perspective of the thin and full of the navigation, they are indeed connected.
Originally, he wanted to interview him about Cadillac CTS. As a result, later chat became a big cross-border thinking about cars, the Internet, and the future. In fact, his answer is professional enough. I believe that if you don't read the title and only listen to the answer, many people will mistakenly think that he is a car insider. Of course, this is also based on his understanding of the car. For example, he asked me if this CTS is a rear drive? Although you can see the drum kit in the back row, he is more judged from the driving experience. "It is a big car to control agility and drive up." This is his evaluation.
The technological sense of this CTS has sparked our topic of the future car. The most topical of course is the so-called "Internet car", but in fact it contains two meanings, on the one hand, it can refer to the cross-border cooperation between car manufacturers and Internet companies; on the other hand, from the product itself, the car Has a strong Internet attribute, or even further, it belongs to a digital device.
The development of science and technology has made the Internet of Everything a reality. In the future, most of the objects in life are intelligent and connected. The car is no exception. The integration of the Internet and the car is a trend. This judgment is almost inevitable. Verified.
If, on the first level, cross-border cooperation between Internet companies and automakers is likely to reshape automotive products, the combination of information processing capabilities, product innovation capabilities, marketing capabilities and manufacturing capabilities of Internet companies should be given to automobiles. The industry has far-reaching implications, and the future of the car is likely to be not a category with today's cars.
As for the second level, the digital productization problem of automobiles, Bo Manhui believes that the development of technology will make the future of the car an all-weather online product, a connected and capable human space, and no longer Is an isolated individual.
He talked about the consequences of this change from three perspectives:
First, the car has become smarter. With the help of the Internet of Vehicles, the information generated during the use of the car can be timely feedback, such as augmented reality navigation system, automatic driving, remote control, intelligent rescue and so on.
Second, the performance of non-traditional cars has improved significantly. After the car networked, the boundaries of the car began to blur, from the traditional means of transportation to a smart device capable of carrying people, entertainment, shopping, office, etc., may be introduced into the car in an innovative way, mobile phones, The multi-screen fusion of mobile terminals such as tablets and the car itself may also develop rapidly.
Third, there will be opportunities for innovation in the surrounding industries related to automobiles. For example, for the application service development of automobiles, personalized auto insurance, massive information processing generated by automobiles, and intelligent after-sales service of complete vehicles and spare parts, some new service modes may emerge.
Opportunities usually appear in the second and third aspects for apps and service products such as voyages.
Bo Manhui said that at this stage, a very important task of the airline is to pass the civil aviation travel service capability to the users in need through the establishment of effective channels, and the car will become an important channel. As an important means of transportation, with the development of the Internet of Vehicles, the timely display of civil aviation information for car owners in the car may gradually become a basic service for the future of the car.
For most people, travel is not only simple from A to B, but also includes other needs such as eating, living, and entertainment. From the perspective of information services, if you can travel and travel in these areas. The organic combination of itself should be of value to the user.
“You can do a lot of work in any field of doing, eating, living, and entertaining. It is possible to grow a good company in any field. It is not easy to combine these aspects with value. Cross-border Cooperation may be an effective way to promote this kind of integration.†From the words of Bo Manhui, we can easily hear his desire to seek cross-border.
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