What is the future of waterborne coatings?

The paint industry has gradually matured and the market is close to saturation. Where are the sales strategies? Where is the next flash point? I believe that the future is the world of oil and water. In fact, many people want to change the "oil" to "water" advantage? Why is the future market for water paint? The next step for you to gradually break down, we paint the next big trend.

First, the characteristics and advantages of water-based paint:

Water paint is made of water as diluent, imported raw materials, refined by adding special imported ultrafine silver powder, non-toxic and odorless, environmental protection and low carbon, non-inflammable, non-explosive, ultra-low emissions, low carbon, and healthy features. It can be widely used. It can be applied to various materials such as wood, metal, industrial painting, plastics, glass, and architectural surfaces.

Under the economic globalization environment, people are increasingly concerned that the economy is becoming more and more developed and the environment has been seriously damaged. China has actively put forward the policy of “environmental protection and building a better homeland” and vigorously promotes the development of the green technology industry.

Second, what is the future of water paint?

1. Policy Support

In Hebei, Guangdong, and other places, the good news of the government's support and encouragement of the “oil” reform of “water” has been reported. In addition, the annual output of paint in China is nearly 16 million tons, and the proportion of environmentally friendly water-based paint is less than 50%, compared with 90% in European and American countries. In the domestic trend of environmental protection, water paint will replace the traditional paint usher in accelerated promotion period, related companies usher in market expansion opportunities.

2. Paint tax

On January 26, 2015, the Ministry of Finance and the State Administration of Taxation jointly issued the “Notice on Levying Consumption Taxes on Paints”: To promote energy conservation and environmental protection, the State Council approved the application of paints from February 1, 2015 onwards. Consumption tax is levied on production, commissioned processing and import, and the applicable tax rate is 4%. At the same time, it stated that the consumption tax for coatings with VOC content less than 420 g/l (contained) under construction is exempted. Faced with the haze effect in recent years, as well as the rapid economic development, people’s living standards have increased, and the demand for coatings has become higher. Instead of buying those dozens of paints as before, a large number of Taste, poor effect, fade with color soon. In today's modernization, people are pursuing high-quality home construction, green, energy-saving, and at the same time, our people's living consumption level is higher than we think. Because there are many rich people in China, water paint is more suitable for the market than anything else. Therefore, water paint must be the main conductor of the future market.

3. Green:

Children's furniture using water-based paint is an inevitable trend, the proportion of water-based paint is increasing year by year, children's furniture market accounted for about 80%, in addition, the proportion of high-end adult furniture for water-based paint is also growing, well-known brands of children's furniture basic Both are water-based coatings. In contrast, adult furniture market countries do not have specific environmental protection regulations for wooden furniture, and therefore use rates are relatively small.

I believe that many outstanding agents, shopkeepers and businesses are also actively exploring the path of green development, and the industry is undergoing positive changes. The overall cost of water-based coatings is not higher than that of oil-based coatings. In the long run, water-based is the trend of the times. These costs must be paid by any company in the process of future industrial development. Therefore, anyone who can transform and upgrade as soon as possible will benefit as soon as possible.