Whether in the global tool market or in the Chinese tool market, the wide range of applications and demand for hand tools is beyond imagination, and hand tools are also widely used in the automotive repair industry. In the past two years, the number of car ownership has increased rapidly, and the automotive aftermarket, especially the car repair market, is heating up. The data shows that in terms of China's car ownership, it has exceeded 35 million, of which private cars have exceeded 18 million, and new cars accounted for 60% in the last four years. Under normal circumstances, the automobile after-sales service is the largest in the market between 4 and 9 years of vehicle use. According to the internationally accepted saying, the profit generated by the aftermarket is compared with the relative pre-market, the ratio is about 7:3. In the entire automotive industry chain, the post-market profits will be at least double that of the previous market. From the perspective of sales profit, 50% to 60% of the profits in the mature foreign auto market are generated in the service sector. China's automotive after-sales service market will be a geometric blowout. According to the inference, the market size in 2011 will reach more than 350 billion yuan. The global demand for hand tools will also increase greatly. The demand for hand tools in some developed countries will increase by more than 10% per year. Hand tools are labor-intensive industries. Luo Baihui, executive secretary of the International Association of Moulds and Hardware and Plastics Industry Suppliers, said that as a major hardware manufacturing country, there are two main development paths in China's hardware industry. First, an accurate strategic approach to brand positioning. The other is to produce special tools for use in special environments. First of all, we can learn from the successful experience of foreign brands, many foreign family-owned enterprises, Weihan, Festo, pb, etc. These brands focus on the in-depth R&D and manufacturing of certain types or products, and can form their own core competitiveness. So it can exist in the market for hundreds of years. This situation is an accurate strategic approach to specialization and brand positioning. For example, no matter what kind of strategy is adopted, the ultimate goal is to find differentiation, to separate opponents, and to obtain certain market development space. Another situation is that it is difficult for hardware companies to have relatively large differences in products. To test the R&D and innovation capabilities of enterprises, ordinary enterprises do not have this strength. From the analysis of the characteristics of hardware tools, sometimes it is not necessary. Unless special tools are needed in some special work situations, then in this case, the production of hardware products can produce special tools and take the development path of specialization and specialization. How to develop hardware companies and choose what kind of development strategy, of course, is not simply copied according to other companies or foreign success stories. At present, China's hardware industry is in the bottleneck of development, and we should consider development strategies. 1. Taking science and technology innovation as a breakthrough In the face of difficult situations, we must take science and technology innovation as a breakthrough. In the communication with some hand tools companies, technological innovation has become the consensus of all enterprises, because most of the domestic manual tool companies are low-end products or OEM, high-end products and brand products are still European and American countries. Controlled. Also, because the profit margin of manual tools is being compressed, the space for price reduction is decreasing day by day. It is difficult for enterprises to establish core competitiveness by price competition alone, and new development paths should be explored. It is understood that many manual tool companies have increased their technical investment, developed new products with high technology content, differentiated products as a long-term solution for enterprise development, sought new market demand and established new growth points. Therefore, in order to tide over the difficulties, technological innovation cannot be delayed. 2, establish brand influence First of all, for long-term export-oriented enterprises, they will face their own "brand" and channel problems. Since more than 70% of products have been exported for a long time, their brands are not well-known in the domestic tool industry. The channel construction is also weak. If you want to open the domestic market as soon as possible, you can adopt a domestic "branding" approach to expand your living space through domestic brands. The second is to expand the influence of its own brand, quality first. No matter how wonderful the promotion strategy is based on product quality. Only the company guarantees the stability of product quality, and at the same time guarantees the integrity of the company, can get the customer's letter. Although the user will consider the price factor in the choice of tools, according to the survey, quality is the most important factor for users to consider. If you have a place, it is also crucial to expand the influence of your own brand and improve product quality. With good quality, with the improvement of word of mouth, its brand awareness has gradually expanded. 3. Establishing channels, brand promotion and maintenance In the case of good products and guaranteed quality, it is particularly important to carry out proper brand promotion. You can establish your own sales channels in the country, and you can also promote the products through agents. There are many ways to promote cooperation with the media, which requires companies to explore the right way through their own efforts. The other is after-sale protection. Many domestic and international after-sales services are not in place, or basically no after-sales service, which has become a major weakness of ours. In the face of increasingly fierce market competition, if domestic enterprises do not pay attention to this, it will affect their long-term development, and doing good sales is also a top priority. Jinhua City, Zhejiang Province is known as the “Hometown of Baigong†and is a “China Export Tool Industry Base†with a high reputation in the domestic and international markets. According to Luo Baihui, the executive secretary of the International Association of Molds and Hardware and Plastics Industry Suppliers, in 2010, the tool industry in Jinhua achieved a total output value of 13 billion yuan and nearly 30 companies with an annual output value exceeding 100 million yuan. There are 2,520 patent applications in the tool industry (2,500 authorizations), and 108 invention patents (86 authorizations). The city's tool industry exports increased from US$301 million in 2004 to US$648 million in 2009, an increase of 1.14 times in five years, and an average annual growth rate of 16.4%. During the “Twelfth Five-Year Plan†period, Jinhua Tool Industry will continue to adhere to the strategic policy of transformation, innovation, openness and greenness. Through the efforts of the next five years, it will basically achieve rapid expansion of industrial scale, optimization of product structure, and significant enhancement of technological innovation capabilities. The development goal of intensive conservation and utilization and sound public service platform. By 2015, the city's tool industry will achieve a total output value of 23 billion yuan, an increase of 77% over the 13 billion yuan in 2009, an average annual growth rate of 10%; the export delivery value of 1.2 billion US dollars, an increase of 85 million US dollars in 2009 85 %, an average annual increase of 11%. 4. Clarify development priorities and promote the transformation and upgrading of industrial structure. Vigorously develop power tools, hand tools, measuring tools, range finder, pneumatic tools, garden tools, desktop tools, focus on the development of high-end and exquisite combination tools, car-mounted tools, construction hardware, kitchen appliances and other products, accelerate the formation of multiple varieties , multi-standard, serialized core technologies and products with independent intellectual property rights. 5. Enhance independent innovation, especially technological innovation capability. Accelerate the establishment of a technological innovation system that takes enterprises as the mainstay and combines production, study and research. During the “Twelfth Five-Year Plan†period, a number of major technological innovation projects were implemented to encourage and help enterprises to strive for national and provincial key technological innovation and scientific and technological achievements industrialization projects. 6, multi-channel promotion of advanced manufacturing technology. Adopt advanced forms such as original innovation and integrated innovation to promote advanced manufacturing technologies. Increase investment in science and technology, and strive to develop and apply core technologies with independent intellectual property rights, especially common technologies, key technologies and supporting technologies that promote industrial upgrading. Strengthen the digestion and absorption of advanced technologies and equipment, and achieve breakthroughs from imitative innovation to independent innovation. Focus on the use of advanced technology and unique process methods to do fine professional, so that the tool industry has become a boutique manufacturing base. 7. Strengthen the construction of the public service platform of the tool base. Actively building a public service platform to provide public services for the majority of small and medium-sized enterprises is the key to improving the independent innovation capability and international competitiveness of the tool industry as a whole. Relying on the development of the tool industry, it encourages leading enterprises to establish R&D centers and technology centers, and provides public services for the majority of SMEs, focusing on building a number of enterprises, making it an important platform for key technologies and common technology research and development. Give play to the government's leading role, integrate social resources, and accelerate the construction of public service platforms such as the public inspection and testing platform for the tool industry export base, the public information platform (market information platform, early warning platform), and public certification service platform. 8. Encourage both domestic sales and domestic sales, and both markets are concurrent. Under the circumstances of strengthening independent innovation and self-owned brands, enterprises actively participate in domestic and foreign sales, walking on two legs, and the two markets are simultaneously. At the same time of OEM production, accelerate the transformation and upgrading of the industry, improve quality, and create independent brands and famous brands, which will play an important role in promoting exports. The combination of the two markets will help the company's stable and sustainable development.
Reflective prisms are used to reflect light, in order to flip, invert, rotate, deviate or displace the light beam. They are typically used to erect the image in binoculars or single-lens reflex cameras – without the prisms the image would be upside down for the user. Many reflective prisms use total internal reflection to achieve high reflectivity.
The most common reflective prisms are:
Porro prism
Porro–Abbe prism
Amici roof prism
Pentaprism and roof pentaprism
Abbe–Koenig prism
Schmidt–Pechan prism
Bauernfeind prism
Dove prism
Retroreflector prism
Beam-splitting prisms
Some reflective prisms are used for splitting a beam into two or more beams:
Beam splitter cube
Dichroic prism
An optical prism is a transparent optical element with flat, polished surfaces that refract light.
Reflective prisms are used to reflect light, in order to flip, invert, rotate, deviate or displace the light beam. They are typically used to erect the image in binoculars or single-lens reflex cameras – without the prisms the image would be upside down for the user. Many reflective prisms use total internal reflection to achieve high reflectivity.
The most common reflective prisms are:
Porro prism
Porro–Abbe prism
Amici roof prism
Pentaprism and roof pentaprism
Abbe–Koenig prism
Schmidt–Pechan prism
Bauernfeind prism
Dove prism
Retroreflector prism
Beam-splitting prisms
Some reflective prisms are used for splitting a beam into two or more beams:
Beam splitter cube
Dichroic prism
Half Penta Prism,Penta Prisms,Dove Prism,Optics Prism
Changchun Realpoo Photoelectric Co., Ltd. , https://www.optics-realpoo.com